Project Spotlight

Random Forest

Adventure food, done properly.

Random Forest is an adventure food brand challenging the overly processed, bad-tasting options commonly found in trail mixes and camping meals. The brand needed to feel natural, adventurous, and premium — without losing its playful edge.

  • Create a distinctive brand that reflects nature, movement, and quality ingredients, while standing out in a crowded outdoor food market.

    • Designed a bold, character-led logo with organic influence

    • Developed a deep, nature-inspired colour palette

    • Created playful but refined graphics for packaging and promotion

    • Built a visual identity that supports both retail and digital use

  • Random Forest now has a brand that feels adventurous, intentional, and unmistakably its own — supporting growth across products, platforms, and outdoor communities.